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The connotative meaning, symbolism, and emotional valence of the word "coup" is something much broader: for Americans a "coup" is something that happens in other countries — "over there," not in the world's "greatest democracy."

Most intriguingly, a handful of female-led releases hitting theaters throughout the holiday movie season zoom in on characters who source their fortitude in traits that are connotatively feminine.

This attention to naming names are not inert, names have intense political power names have intense social power and connotative power.

“Instead of using words to juxtapose education levels, we used sounds that are connotative of variations in culture and education level.”

Litspam text, along with early comment spam and the strange spam blogs described in the next section, is the expression of an entirely different intentionality without the connotative structure produced by a human writer.