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The content creator and Metro fan added: "We're all interested in the same thing. It's all about the Metro and we just like to ride them."

"Weirdly, I think Derby fans have worn the 'worst team in history' tag as a badge of honour," said Barker, the host and creator of Derby podcast RamsTalk.

The wide gap in quality between the two projects speaks clearly to the dissonance between incisive, intelligent creators and those who want little more than to capitalize on an already dying trend.

There was a purity within us as young creators — we hadn’t been tainted by the world in a way, so it was like we could trust our gut.

Unlike their right-wing counterparts, most political content creators on the center-left and left operate as independent freelancers, without institutional backing, full-time salaries, or basic benefits like healthcare.