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Down the highway from the Elo de Raça auction is the laboratory of the company Geneal Animal Genetics and Biotechnology.

Clones of Viatina-19 are due in a few months, said Geneal’s commercial director, Paulo Cerantola.

“All those are rental bellies,” said Geneal Animal Genetics and Biotechnology’s commercial director, Paulo Cerantola, motioning to a hilltop herd as his truck rumbled along a dirt road.

Hotdog and pizza company Geneal is another beach vendor that says it has to keep a close eye on the skies.

"If people give up on going or staying at the beach because of a weather change, for example, we end up with leftovers that have to be tossed away or given to a poor community," says Luciana Palhares, 24, manager of Geneal.