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Finally, while women’s discretionary spending might be rising, men still outspend women when they decide to splurge, spending around 40% more on average, a 2023 Deloitte study found.

The action is between the people donating, trying to outspend each other.

And a bigger investment from national Democrats would match Allred’s impressive fundraising haul that has seen him dramatically outspend Cruz on the airwaves.

According to research by the Associated Press, Trump’s side is slated to outspend their Democratic counterparts 25-to-1 over the course of the next month.

"They can outspend you and they don't care how long it takes."