Advertisement
Advertisement
pay-per-click
[ pey-per-klik ]
noun
- a system used to set prices for online advertisements on a search engine or other website, by which the advertiser pays a small fee to the website publisher each time a user clicks on the advertisement.
adjective
- noting or relating to such a system: : PPC
pay-per-click ads to reach your target customers.
pay-per-click
noun
- a system of payment used on the internet in which an advertiser on a website pays the website owner according to the number of people who visit the advertiser's website via the hyperlinked advert on the owner's website
51³Ô¹Ï History and Origins
Origin of pay-per-click1
Example Sentences
A pay-per-click advertisement is an ad where advertisers pay every time someone clicks it.
The pay-per-click advertisement shows civil unrest, talks about how Alaska is different and features Republican Gov. Mike Dunleavy, who makes an appeal for people to come to Alaska to become a trooper.
The Stylebook explains the differences between pay-per-click advertising, in which advertisers pay based on how many people click on their ads, and pay-per-impression advertising, in which advertisers pay solely based on how many times their ads are shown to people.
"There's a lot of competition from new start-ups online, and it's difficult for online retailers to position their brand properly unless they pay for a lot of pay-per-click ads," said Ms Palmer.
They discovered they could make tenfold their country’s average monthly salary using Google AdSense’s pay-per-click ads next to inflammatory stories aimed at pro-Trump American audiences.
Advertisement
Advertisement
Advertisement
Advertisement
Browse