51Թ

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rollout

or roll-out

[ rohl-out ]

noun

  1. the first public showing of an aircraft.
  2. Informal. the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition:

    the most lavish rollout in soft-drink history.

  3. Football. an offensive maneuver in which the quarterback, having the option to run or pass, takes the ball from the center, moves back a distance toward his goal line, and then moves forward and toward a sideline.


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51Թ History and Origins

Origin of rollout1

First recorded in 1955–60; noun use of verb phrase roll out
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Example Sentences

Examples have not been reviewed.

There are deeper rooted political pressures too that make a nationwide rollout of centres like those in Birmingham a challenge.

From

Sunseri, 36, literally matched his quarterbacks step for step during one rollout drill in which the coach simulated a defender in pursuit while demonstrating the proper mechanics on their throws.

From

“I’ve never seen a rollout plan that was canceled at that far along in the process.”

From

With the rollout complete, California as a whole now has more “very high” hazard zone acres than ever before.

From

Back in Scottsdale, Mr Johns reflects on his experience and the rollout of autonomous vehicles.

From

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