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Hepler, 50, whose Tathata Golf is easily the most nontraditional program in recent years, offers a 60-day, 60-lesson program for $179.95 at tathatagolf.com, with a more expanded offering coming soon.

In early 2017, Hepler signed a three-year agreement with the American Junior Golf Association making Tathata Golf its official training program.

Adds Brandel Chamblee, who is enthused enough about Tathata Golf to appear uncompensated in a short promotional video: "What all of these new methods of reaching out to players mean is that there's been a void in teaching. Everyday players are starved not just for lessons, but to talk golf, explore it and get fully immersed in it. We will see more of this approach, not less, going forward."

In Buddhism, there is a concept called Tathata, commonly translated as “suchness,” which is used to denote the indisputable and ultimate nature of any given thing.

Lucianne Walkowitz’s “Stellar Tathata” uses sounds from space.